Local Google SERP Checker
Fresh local Google results. No VPN or signup.
Location is passed through Google's own gl and uule parameters.
Built for everyday SEO work
Get a useful answer in one search.
Check a country-wide result or narrow it down to a specific city. Your query opens directly on Google with the location signal applied.
Enter a keyword
Start with the query you want to inspect.
Set the market
Choose a country and the Google language.
Open the result
Add a city when the local view matters.
Under the hood
How this tool builds the Google URL
Every search becomes an ordinary google.com link. For "running shoes" in London, United Kingdom, in English, the tool opens:
https://www.google.com/search?q=running+shoes&hl=en&gl=gb&uule=a+cm9sZToxCnByb2R1Y2VyOjEyCnByb3ZlbmFuY2U6Ngp0aW1lc3RhbXA6MTc5MTMwOTExMTQwMDAwMApsYXRsbmd7CmxhdGl0dWRlX2U3OjUxNTA3NDQ1Ngpsb25naXR1ZGVfZTc6LTEyNzc2NTMKfQpyYWRpdXM6OTMwMDA%3D&num=10&safe=off&pws=0&ll=51.5074456%2C-0.1277653- gl=gb is the country code and hl=en the interface language. On its own, gl=gb already gave us UK shops priced in pounds.
- uule=a cm9sZToxCnByb2R1Y2VyOjEyCnByb3ZlbmFuY2U6Ngp0aW1lc3RhbXA6MTc5MTMwOTExMTQwMDAwMApsYXRsbmd7CmxhdGl0dWRlX2U3OjUxNTA3NDQ1Ngpsb25naXR1ZGVfZTc6LTEyNzc2NTMKfQpyYWRpdXM6OTMwMDA= carries the place. The tool looks London up in OpenStreetMap and writes its latitude and longitude into it, base64-encoded after the a prefix; ll repeats the same coordinates.
- There is also a uule format that carries a place name instead of coordinates. Google ignored it in every test we ran, so the tool writes cities and countries as coordinates (a country uses its capital).
- pws=0 asks Google not to personalize the page. Nothing else is added, and your keyword is not stored on our servers.
Read the full guide: uule, gl and hl explained with real examples
Local results, without a VPN
Google does not show everyone the same search result.
Country, language, and local intent can change a SERP. This tool passes the chosen location straight to Google, without changing your connection.
- Check results in a specific country or city.
- Review the SERP your client's market sees.
- Compare markets without changing your IP address.
Common questions
Straight answers.
Is it really free?
Yes. There is no signup, credit card, or query limit.
Do I need a VPN?
No. The location is sent to Google via URL parameters, so your own IP never changes.
Which countries are supported?
More than 230 countries and territories, with optional city-level targeting when you add a city.
Are my searches stored?
No. Searches run in your browser and open on google.com; nothing is saved on our side.